ROImonks
08.01.2024
Performance Max proves that AI plays a role in campaign optimization long before ChatGPT. This AI-powered solution by Google is a game-changer in today’s digital marketing landscape. To make the most out of it, you need to master the so-called “audience signals”. Audience signals serve to give Google precise...
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ROImonks
18.12.2023
How to Use Custom GPTs in Marketing
ChatGPT already plays a pivotal role in shaping effective marketing strategies. But things have gone even further after OpenAI introduced custom GPTs in November 2023. This blog post delves into what GPTs are and how to use them for marketing purposes. What are custom GPTs? The custom GPTs are...
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ROImonks
12.12.2023
How to Optimize Social Media Ads with ChatGPT
ChatGPT has quickly become an essential tool for copywriting in marketing. Not so many people know about its other superpowers, though. The chatbot can also analyze data, for example. This turned out to be super useful in the performance optimization of social media ads. We recently tested it, and...
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ROImonks
08.09.2023
How To Leverage Market Basket Analysis For Revenue Growth
The world of e-commerce is fiercely competitive. For businesses to thrive, they need to continually innovate, providing added value to their customers in unique ways. One such innovative strategy is the creation of product stacks – grouping together complementary products that offer higher value when purchased together than separately....
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