In December 2023, we orchestrated a sales campaign for an adult e-commerce website, leading to a significant 38% year-over-year rise in monthly purchases. The campaign was underscored by a thorough data-driven approach, which analyzed product performance across multiple metrics to curate an optimized sale inventory.

In this case study, we’ll walk you through our creative journey: how we teamed up with our client, a leading online fishing tackle store and designed a campaign that resonated, and ultimately achieved standout growth. So, if you’re curious about how fishing rods and Easter eggs found common ground, read on!

Having worked with our long-term client, an online supplement store, we’ve consistently strived to grow their revenue through our marketing strategies. However, our commitment goes beyond just delivering routine results. In our continuous pursuit to enhance our client’s offerings and improve customer satisfaction, we identified an untapped potential. Beyond the performance marketing initiatives, we saw an unique opportunity to further uplift the customer experience and drive additional revenue by introducing carefully curated product stacks.